As the Michelin Man

The symbol was introduced in 1898 by French artist O'Galop (pseudonym of Marius Rossillon), and is one of the world's oldest trademarks. André Michelin apparently commissioned the creation of this jolly, rotund figure after his brother, Édouard, observed that a display of stacked tyres resembled a human form. Today, Bibendum is one of the world's most recognized trademarks, representing Michelin in over 150 countries.

Boeing

In 2006 it took 55% of global commercial aircraft orders for the first time since 2000. Boeing also continues to serve as the prime contractor on the International Space Station and has built several of the major components.

Fido Dido

Saudi Aramco, the state-owned national oil company of Saudi Arabia.

Headquartered in Dhahran, Saudi Arabia, Saudi Aramco also operates the world's largest single hydrocarbon network, the Master Gas System. It was formerly known as just Aramco, an acronym for Arabian American Oil Company.

Wired

'Wired' has both been admired and disliked for its strong libertarian principles, its enthusiastic embrace of techno-utopianism, and its sometimes experimental layout with its bold use of fluorescent and metallic inks.

Mazda

It is also said that Mazda coincides with the anglicized pronunciation of the founder's name, Jujiro Matsuda, who was interested in spirituality, and chose to rename it in honor of both his family and the Zoroastrians. Mazda means "wisdom" in the Avestan language. However, in Japanese, the company has always been pronounced and spelled as "Matsuda" leading many to believe that Mazda is really just a poorly anglicized version of the founder's name.

Yahoo!

It was founded by Stanford graduate students Jerry Yang and David Filo in January of 1994 and incorporated on March 2, 1995.

Tom Ford

Ford was the guest editor for the February 2006 Hollywood edition of Vanity Fair and the cover was originally planned to showcase Keira Knightley, Scarlett Johansson, and Rachel McAdams. But McAdams was replaced with a clothed Ford after refusing to appear nude.

Lonely Planet

Lonely Planet's first books catered to young people from Australia and Europe (mainly the UK) undertaking the overland hippie trail between Australia and Europe, via South-East Asia, the Indian subcontinent and the Middle East. This was becoming something of a rite of passage for young travellers, especially Australians and New Zealanders, who spent many months (or years) on the journey.

Taylor Dent

Dent won 4 ATP singles titles during his career. During a talk at the Nick Bollettieri Tennis Academy, Dent confirmed that injuries have forced him to retire from the professional game, much to the disappointment of many tennis fans who believed that Taylor Dent was the last pure Serve-and-Volley player remaining on the professional tour.

The Segway PT

The Segway resembles the motorized, gyroscopically stabilized unicycles in the science fiction short story by Robert A. Heinlein titled "The Roads Must Roll".

PARC (Palo Alto Research Center, Inc.), formerly Xerox PARC

It was founded in 1970, and incorporated as a separate company (wholly owned by Xerox) in 2002. Xerox has been heavily criticized (particularly by business historians) for failing to properly commercialize and profitably exploit PARC's innovations. The work at PARC in the years since the early 1980s is often overlooked, but major work since then includes ubiquitous computing, aspect-oriented programming, and IPv6.

The Marlboro Man

The Marlboro Man was first conceived by Leo Burnett in 1954. The ads were originally conceived as a way to popularize filtered cigarettes, which at the time were considered feminine.

The Black Mamba

Western Union

These early cards were issued to preferred company customers to offer them an array of special services, including interest-free deferred payments.

As Bluetooth

Bluetooth is an industrial specification for wireless personal area networks (PANs) that provides a way to connect and exchange information between devices.

Market form with only one buyer, as opposed to Monopoly

The term "monopsony" was first introduced by Joan Robinson. Good example is the Arms Industry, where the government is the only buyer.

It was the first book sold by Amazon on July 15, 1995

The Federal Reserve Bank of New York in Manhattan

This cannot be confirmed as Swiss Banks do not report their gold stocks. The FRBNY's stocks are larger even than Fort Knox, and it holds approx 5,000 tonnes of gold bullion ($90 billion worth at 2007 prices). The gold is owned by many foreign nations, central banks and official international organizations. The Federal Reserve Bank does not own the gold but serves as guardian of the precious metal, which it "protects" at no charge as a gesture of good will to other nations.

Oxygen

Keiretsu

There are two types of keiretsu: vertical and horizontal. Vertical keiretsu illustrates the organization and relationships within a company, while a horizontal keiretsu shows relationships between entities, normally centred around a bank and trading company. There are currently 6 major ones and a host of minor ones.

Chicago boys

The Chicago Boys (c. 1970s) were a group of about 25 Chilean economists working under the Augusto Pinochet administration to create a free market economy and decentralize economic and ultimately political power.

The Walkman

The device was created by audio division engineer Nobutoshi Kihara for Sony co-chairman Morita, who wanted to be able to listen to operas during his frequent transpacific plane trips.

Exxon

Tokyo

Followed by Paris with 27, and New York with 24.

Reebok

Reebok surged in popularity in 1982 after the introduction of the Freestyle athletic shoe, which was specifically designed for women and came out when the aerobics fitness craze started. Reebok continues to produce the Freestyle to this day as it is popular with cheerleading, aerobic dancing, the gym, and dedicated consumers.

Classic cars

After the Cuban Revolution, the USA imposed an embargo on Cuba, making international trade very difficult. As a result, the cars that were present were nurtured. Due to the presence of many rich US citizens in Cuba under Fulgencio Batista, classic cars were the standard and due to constant good care, many remain in good working order.

Sprint, followed by Bank of America

The $ sign to represent the dollar unit

An Irish immigrant, he became a merchant in Lousiana and in his dealings with the Spaniards, Pollock used their currency, the peso. In true Spanish tradition, Pollock used an abbreviation for pesos, yet his penmanship made the abbreviation appear to be the transposition of the letters "p" and "s."

The Peter Principle

Formulated by Dr. Laurence J. Peter in his 1968 book of the same name, the Peter Principle pertains to the level of competence of the human resources in a hierarchical organization. The principle explains the upward, downward, and lateral movement of personnel within a hierarchically organized system of ranks.

Group of managers just below the highest level of directors.

This phrase refers to the fact that in some cakes, a layer of marzipan lies just below the icing.

Toyota Corolla

In 1997, the Corolla became the bestselling car in the world, with over 30 million sold as of 2007.

Neutron Jack

In reference to the Neutron bomb that kills people but does not destroy buildings.

Nauru

Nauru is a phosphate rock island, and its primary economic activity since 1907 has been the export of phosphate mined from the island. With the exhaustion of phosphate reserves, its environment severely degraded by mining, the government of Nauru has resorted to unusual measures to obtain income and has given this service to Australia since 2001.

From Larry Page, one of the co-founders of Google.

It is a link analysis algorithm which assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of measuring its relative importance within the set. The PageRank process has been patented and is not assigned to Google but to Stanford University.